A bit of a departure for me, but something that is very close to my heart, Privacy I don’t mean people not knowing what I look like on here or the fact that I choose to put pictures and my opinions on the internet for all to see, I mean the data that I do not choose to share, the buried tracking cookies, the carefully worded “terms and conditions” that essentially boil down to you agreeing to being tracked and profiled in order to use a service, and when that service is Google or Facebook, it is difficult to make the decision to not agree and to walk away from the service because they have become so ingrained in our society, life can genuinely be difficult without them.
I want to deal immediately with the first argument that people come up with when faced with this point “if you have nothing to hide what is the problem?” the problem is that I do not want to share ever aspect of my life and if you think about it I bet neither do you, secondly I want to choose what I allow people to know about me and my family, and third I want to know what information is being gathered about me and how much care the organisations that have that data are taking over it.
I work in network security and as such have always been one of the “tin foil hat brigade” because when you understand the nature of a thing you see just how powerful it actually is, that said the event that triggered my latest rant had me baffled as to the mechanism in the background that allowed the transfer of data, and it concerns the setting up of an account with the same avatar that I have on here, I like a lot of people run Plex media server at home, it is run on a local server not in the cloud and has three accounts on it, I will not name the site that this happened on and have only named Plex as it is important to understand that this was a local server, I created an account on the other site and added the avatar, the next time I went to log into Plex it had updated my profile picture (previously blank) to the new avatar, there is no discernible connection between the two and to this day the way it pulled that information is a mystery.
The Giants of the tech world log and track our lives By Default removing our ability to be in control of our own information, they use this information to shape the world we see and as we become more and more dependant on social media and devices to run our everyday lives algorithms are working in the background make sure we never see something that doesn’t interest us, but think about that for a minute, if we never see anything that they think would not interest us and the knowledge they have is only built from things that we have searched for or looked at previously then where is the diversity? where is the random nature that makes humans so interesting, all our visual cues while online will be similar and our browsing experience will be shaped to appeal to what the system thinks we want.
Computers like uniformity, they thrive in a binary predictable environment where an action equals a programmatic and logical response, and of course it is a marketers dream, consistent advertisements, news stories suggested feeds and search results that all point to a single direction will ultimately push an individual into a course of action even if the only reason is frustration at the seeming lack of options.
The boom in devices for children that require an account to tailor the results and media to the younger audience simply means that this cataloguing of the human race begins earlier, and our children provide information without a care in the world, a slightly more sinister way of looking at is with the ability to shape the content that they consume it is not a major stretch before you arrive at the ability to condition and influence an individual or in the case of YouTube and Facebook, a generation effectively allowing tech companies to provide the generation of the future, and the Best case scenario for this is that they shape consumerism, the worst case doesn’t even bear thinking about.
So the question really isn’t about privacy being a right, or about the ISP knowing what websites we are going to, it is far deeper and more fundamental than that, it is about the right to live your life as you see fit, to have the ability and the information at your hands that makes you equal to your fellow man both in freedom and opportunity, it is allowing your children to grow and choose their paths through their own experience and curiosity not through a pre-programmed journey based upon an unseen authorities view on what they should become.
I guess that for the most part this post is really “my two cents” but I urge anybody that has even a passing thought that I may have a point, to just look at the videos and content that is popular among your children, or take more notice at the lack of deviation in advertising on social media that you see as well as the difficulty in trying to search for a topic outside of your normal interest on Google, look past the inconvenience and think about the long term consequence.